{"id":38831,"date":"2021-05-07T14:39:33","date_gmt":"2021-05-07T14:39:33","guid":{"rendered":"https:\/\/dev.outrightcrm.in\/dev\/store\/?post_type=product&#038;p=38831"},"modified":"2025-08-18T07:03:52","modified_gmt":"2025-08-18T07:03:52","slug":"sugarcrm-mailchimp-integration-lite","status":"publish","type":"product","link":"https:\/\/dev.outrightcrm.in\/dev\/store\/product\/sugarcrm-mailchimp-integration-lite\/","title":{"rendered":"SugarCRM Mailchimp Integration (Lite)"},"content":{"rendered":"<p>Mailchimp integration with SugarCRM can empower the users with capabilities of both the marketing automation platform and customer relationship management software. A CRM contains valuable customer information that can help in creating the perfect campaign strategy and furthermore, you can precisely execute the plan through Mailchimp.<\/p>\n<p>The SugarCRM Mailchimp integration plugin works in a similar way. Its capabilities of syncing contacts or subscriber\u2019s information bi-directionally and in real-time are extensive. The benefits do not end here, there are tons of other features and functionalities that we have mentioned below.<\/p>\n<h2>Why Integrate Mailchimp and SugarCRM?<\/h2>\n<p>No doubt Mailchimp is a great email marketing platform with some great features, but it lacks when it comes to optimizing the sales process and lead management. However, if integrated with SugarCRM then both can complement each other and drive more business to a company.<\/p>\n<p>Email usage statistics and insights gathered via Mailchimp can be used to optimize the campaign. This will surely result in the upsurge of customer interaction, CTR (Click Through Rate), and eventually ROI (Return on Investment).<\/p>\n","protected":false},"excerpt":{"rendered":"<ul>\n<li>Sync Email Usage Statistics like clicked, opened, read, etc in CRM.<\/li>\n<li>Use Multiple Mailchimp accounts in SugarCRM<\/li>\n<li>Bi-directionally sync Target lists, campaigns, subscribers, Tags, etc.<\/li>\n<\/ul>\n","protected":false},"featured_media":62612,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[322],"product_tag":[],"class_list":{"0":"post-38831","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-sugarcrm","7":"desktop-align-left","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"downloadable","14":"virtual","15":"purchasable","16":"product-type-subscription"},"acf":[],"_links":{"self":[{"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/product\/38831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/comments?post=38831"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/media\/62612"}],"wp:attachment":[{"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/media?parent=38831"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/product_brand?post=38831"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/product_cat?post=38831"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/dev.outrightcrm.in\/dev\/store\/wp-json\/wp\/v2\/product_tag?post=38831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}